http://6ammarketing.com/sites/6ammarketing.com/assets/images/default/TheSkinny.png

October 18, 2017 @ 12:00am

Radio

For an advertising medium that began in the 1920’s, radio has shown itself to be a resilient way to deliver brand messaging. But with the rise of digital advertising, many are questioning radio’s continued longevity. Web marketers will tell you it’s dying a slow death while radio marketers will tell you it’s never been more relevant.

The truth? Well, it’s somewhere in the middle.

Read More >
Comments
October 12, 2017 @ 12:00am
http://6ammarketing.com/sites/6ammarketing.com/assets/images/BlogPosts/Be-Strong.png

Bullying, we’ve all heard about it. We all know how wrong it is. I don’t like to preach or show spots that are not uplifting, but you need to see this.

Read More >
Comments
October 04, 2017 @ 12:00am

Social Media

It’s always a good day when Facebook rolls out a new feature, and the latest is no exception.

Facebook’s latest upgrade allows business pages to upload cover videos instead of the traditional cover photos. While this may seem like a minor tweak, it’s actually a big deal. Now brands large and small can create a dynamic experience for users and generate engagements for a long-overlooked property on their Facebook pages.

Read More >
Comments
September 27, 2017 @ 12:00am

Brandalism

If you’ve never heard of “Brandalism” you’re not alone.

Made popular by underground artists such as Banksy, Brandalism takes popular branding and brand messaging and attempts to subvert it, often justifying the act by referencing our inability to escape the constant presence of branding in our everyday lives.

Read More >
Comments
September 14, 2017 @ 12:00am

http://6ammarketing.com/sites/6ammarketing.com/assets/images/staff/bill-patton.jpg

We call him Bill, and he loves all things “cool” (especially using the word). Our Executive Coolness Creative Director has worked in advertising for more than 25 years, breaking into the industry in Chicago at Ogilvy & Mather Worldwide, Foote Cone and Belding, and Campbell Mithun Esty. He has produced work for many well-known national and international brands including Gatorade, Coors, Sears, Windex, Boeing, Wilson Sports, Craftsman Tools and Mattel.

Read More >
Comments
September 13, 2017 @ 12:00am

Nike, Just Do It

Nike’s “Just do it.” American Express’s “Don’t leave home without it.” Looking around the corporate landscape can make you feel like a killer tagline is crucial to your brand.

Read More >
Comments
September 12, 2017 @ 12:00am

Lynn Marolt

From a very young age, Lynn was always striving to be seen as someone with a story to tell. As an identical twin, Lynn grew up understanding the importance of branding yourself to stand out from the pack. She decided to channel her passion for branding into a degree in advertising and marketing and has been helping others create and manage their image in the world ever since. All of that, of course, with her added twist of country music influence, red lipstick and Elvis impersonations. 

Read More >
Comments