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January 17, 2018 @ 12:00am

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Facebook is retooling its news feed algorithm to focus more on interactions between family and friends, and less on content from businesses and publishers. While this is great from a user perspective, it’s a potential turning point for brands looking to leverage their presence on the world’s largest social media platform.

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January 12, 2018 @ 12:00am

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2017 for a lot of folks was a very tough year. We have endured hurricanes, inequalities, international tension, massive fires and much more. But if you look below the surface, many amazing good deeds also happened.

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January 03, 2018 @ 12:00am

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If you create digital content, you know how hard it can be to connect with the increasing market savvy readers online. Here are three tips to get you writing better content this year.

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December 20, 2017 @ 12:00am

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Ruminating about how Christmas has become too commercialized has become as much a part of the holidays as opening presents and hanging Christmas lights. And no wonder: Holiday spending in the US topped nearly $700 billion last year, or, the GDP of Switzerland.

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December 19, 2017 @ 12:00am

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There are so many great holiday commercials to choose from. You can’t think about holiday commercials without thinking about Coca-Cola.

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December 12, 2017 @ 12:00am

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Well, it’s getting close to Christmas so I thought it might be time to share some Christmas commercials with you. This one goes back quite a-ways. I chose it because it made me laugh. See how times have changed.

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December 06, 2017 @ 12:00am

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The holiday season has inspired some of the most notable advertising campaigns through the years. Let’s talk about a few of them.

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