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May 24, 2017 @ 12:00am

Eddie the Terrible

One of the challenges facing content writers is producing work that’s compelling, but still earns measurables like clicks and retweets, satisfying clients and advertisers. On the one hand, you want to write entertaining and informative content, drumming up brand interest. On the other, it must be provably effective, with numbers to back it up.

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May 17, 2017 @ 12:00am

What is search engine optimizationIf you Google the term “SEO” you will receive 515 million results in less than a second. That’s how many resources have been dedicated to documenting and explaining the concept behind Google’s search algorithm. Despite all the literature available, business owners large and small are constantly asking, “What is SEO, and why does my website need it?”

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May 12, 2017 @ 12:00am

Van Gogh

It’s May, and Mother’s Day is this Sunday. Is everyone ready to purchase flowers for Mom?

Obviously, flowers are beautiful. So beautiful and organic, they happened to be the subject of still-life art through the years.

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May 10, 2017 @ 12:00am

social media

More and more people are questioning their use of Facebook in the wake of Cambridge Analytics scandal, but looking ahead, will that continue to be the case?

Despite an initial #DeleteFacebook movement that saw hundreds of users remove their profiles (including Apple co-founder Steve Wozniak), some experts think Facebook will remain secure atop the social media pyramid. “The early social data gives us no indication that Facebook will lose any meaningful number of users or engagement from this scandal,” Andy Swann, founder of LikeFolio, writes in a Forbes article.

However, that doesn’t mean Facebook doesn’t have a lot of ground to make up among its users, and advertisers. Most recently, Facebook has moved to re-establish some credibility by requiring marketers to guarantee<

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May 09, 2017 @ 12:00am

Thank you, Mom Campaign, P&G

With Mother’s Day coming up I thought I would post a great commercial whose theme is about Moms. 

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May 05, 2017 @ 12:00am

Heineken

Today I am asking you to spend a little more time than usual viewing a video done by Heineken. I know you will appreciate its importance.

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May 03, 2017 @ 12:00am

The effect of digital marketing on creative advertising

That crashing sound you hear coming from advertising agencies across the country is the sound of walls coming down.

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